Changing The Industry Podcast

Don't get to the end of this year wishing you had taken action to change your business and your life. Click here to schedule a free discovery call for your business: https://geni.us/IFORABE Shop-Ware gives you the tools to provide your customer with a unique and immersive buying experience. Click here to schedule a free demo: https://geni.us/Shop-Ware Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free. Click here to get started: https://geni.us/PartsTech Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros Lucas and David welcome the insightful Frank Scandura of Frank's European Service in Las Vegas, NV. Frank, with his rich expertise, introduces a methodical 27-point inspection strategy and underscores the significance of charging for comprehensive services that go beyond the basics, to compensate both customer and service teams fairly. They then get into balancing thorough vehicle inspections with customer accessibility and engagement. They encourage service providers to meticulously review Digital Vehicle Inspections (DVI) for precision, highlighting the correlation between inspection metrics and higher repair approval rates. Lastly, Frank shares his enthusiasm for a new business mapping tool designed to advance the industry, promising future discussions on the tool's impact. 00:00 Discussion about book impact on business growth. 03:35 Rocketfield assessment shows visionary potential in a team. 07:00 Quality shops certified for digital vehicle inspections. 13:03 Coaches are teaching not to estimate vague requests. 15:54 Consumer convenience can be risky, like doctors. 19:54 "Spot check inspections and training for improvement." 22:55 Check if they opened it, then measure time. 24:53 Importance of shocks, struts, and filter inspections. 27:07 Changing industry communication preferences towards text messages. 33:06 Scanning, testing, repairs, assessment, estimate for car. 35:10 Paid customer inspections provide valuable car insight. 36:56 Balancing free and paid car inspections effectively. 40:25 Admiration for an incredible and successful guy.

Don't get to the end of this year wishing you had taken action to change your business and your life. Click here to schedule a free discovery call for your business: https://geni.us/IFORABE Shop-Ware gives you the tools to provide your customer with a unique and immersive buying experience. Click here to schedule a free demo: https://geni.us/Shop-Ware Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free. Click here to get started: https://geni.us/PartsTech Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros In this episode, Lucas and David sit down with Azael "Oz" Sepulveda of Oz Mechanics, a diagnostician, business owner, and successful YouTube star, to tackle the hurdles of business ownership. Oz delves into his journey of obtaining a shop and the complexities he faced with zoning laws and parking regulations, seeking guidance from Tony Robbins' principles along the way. David reflects on the vital yet undervalued skill of setting appropriate charges for specialty shop services, emphasizing the consumer's perception of cost versus value. Furthermore, Oz shares his YouTube channel's inception, inspired by influencers like Scanner Danner, and the importance of producing content that resonates with the audience. 00:00 A Long-time friend's hug made the wife uncomfortable. 08:48 Nickname "Ozzy" started unexpectedly and stuck. 14:17 Customer brings car to shop after unsuccessful repair. 17:28 Content creators struggle to transition from comedy. 24:28 Trouble communicating but still managed to help. 28:19 Networking events help realize the industry's vast opportunities. 31:55 Simplified car troubleshooting process leads to success. 40:17 Technicians seek complex work, but the market is limited. 47:04 Monique points out the embarrassing shadow on the cutout. 49:37 Consumer motivation determines car repair feasibility. 53:00 This Fascinating video is about Indian entrepreneurs returning home. 58:31 Pursue a comic art career through education and practice. 01:04:09 Visiting the American Revolution site and Boston exhibit. 01:13:42 Man remembered father's lively presence at the shop. 01:16:58 Treating location as a savings account, building equity.

Don't get to the end of this year wishing you had taken action to change your business and your life. Click here to schedule a free discovery call for your business: https://geni.us/IFORABE Shop-Ware gives you the tools to provide your customer with a unique and immersive buying experience. Click here to schedule a free demo: https://geni.us/Shop-Ware Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free. Click here to get started: https://geni.us/PartsTech Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros In this installment of the Changing The Industry Podcast, Lucas and David welcome Kory Rozema, owner of Rozema's Car Care in Hudsonville, Michigan. Kory shares the successes and missteps of his journey, highlighting the critical transition from confrontational management to fostering a culture of open communication and employee input. The trio also touch upon the challenges and etiquette of training events, with particular attention to the contentious issue of employee poaching among shops. 00:00 Miscommunication during the interview led to work frustration. 08:31 Apologizing for being a bad dad and boss. 14:12 The Manager encourages and helps express frustrations effectively. 17:17 Importance of helping struggling shop owners acknowledged. 23:25 We Need more staff to run the shop efficiently. 29:27 Dealership service advisors care about customer ratings. 33:14 Surprising observation about the tutor's appearance and employees. 41:09 Choosing jobs and passion; business adaptability. 47:34 Free training hosted at local shop unsuccessful. 50:56 Facebook groups facilitate local networking for careers. 55:00 Offer value, market well, mobilize for training. 59:07 Betrayal over hiring changes friendship dynamics. 01:04:13 Active board of directors are crucial for success.

Don't get to the end of this year wishing you had taken action to change your business and your life. Click here to schedule a free discovery call for your business: https://geni.us/IFORABE Shop-Ware gives you the tools to provide your customer with a unique and immersive buying experience. Click here to schedule a free demo: https://geni.us/Shop-Ware Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free. Click here to get started: https://geni.us/PartsTech Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros In this bonus episode of Changing The Industry Podcast, host Lucas Underwood and co-host David Roman welcome Chris Craig. Known for his social media presence as Chris MF Craig on TikTok, he discusses the critical distinction between management and leadership within the automotive industry context. He shares insights from his experience on how he effectively communicated a price increase to customers by employing coaching and selling techniques rather than relying on authority. The trio also discusses the necessity of establishing trust and respect with those they lead, highlighting that leadership is a skill set that can be improved. Additionally, Lucas shares a personal narrative regarding a difficult experience with a Nissan dealership, underscoring the significance of maintaining trust and effective communication with customers. 00:00 Rich transitioned from technician to service advisor. 05:55 Leading people, not managing numbers, drive change. 06:55 Leadership requires trust, respect, and empowerment. 09:57 Customer service is crucial for dealership success. 14:04 Communication issues with clients cause stress. 16:19 Car diagnosed with oil issue, not transmission. 21:25 Technician must document testing, results, and consequences. 23:38 The Service advisor is puzzled by the transmission concern's relation. 27:24 Volvo sunroof blockage requires removing the headliner. 30:57 Expressed appreciation, outlined minimally invasive approach, and asked for an alternative solution. 34:34 "No bad teams, only bad leaders and standards." 37:53 Employee aspirations for management and delegation challenges. 39:34 Intrinsic motivator is not always money. 41:44 One worker loves their job, and one doesn't. 46:25 Align pay plans to match and motivate. 50:02 The Flat rate system has pros and cons.

Don't get to the end of this year wishing you had taken action to change your business and your life. Click here to schedule a free discovery call for your business: https://geni.us/IFORABE Shop-Ware gives you the tools to provide your customer with a unique and immersive buying experience. Click here to schedule a free demo: https://geni.us/Shop-Ware Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free. Click here to get started: https://geni.us/PartsTech Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros Lucas and David welcome Sean Tipping to the Changing The Industry Podcast in this thought-provoking episode. The trio get into a hearty discussion about the evolution of technology in the automotive industry, with Sean sharing his insights on the transformative potential of advancements like augmented reality. The topic of financial education comes to the forefront as they dissect the real-life implications of a technician's costly tool purchase. Meanwhile, the episode also takes an introspective turn as they explore the nuances of job satisfaction, emphasizing the importance of passion in one's career over mere monetary motivation. 00:00 Assumed disbelief in raises, YouTube mischief, misunderstanding. 05:52 Convincing customers is essential for increasing sales. 13:56 Tech buys tool against shop's decision. Miscommunication. 18:08 Many people are unaware of financial tips. 22:20 Mechanics face physical limits and need career preparation. 28:58 Checkbook given. The advisor coach supports technicians and advisors. 35:22 Teaching is intense, demanding work with minimal pay. 41:16 Support for skilled trades in education waning. 43:49 Tech school had young and older students. 51:08 Passionate about nuts and bolts, shops struggling. 52:51 Survival and frustration in daily interactions. 58:50 Movie character's health issues linked to alcohol. 01:04:37 Find purpose in enjoyable work. Seek balance. 01:09:56 Consider changing jobs to enjoy ATV activities. 01:15:30 Dramatic, inconsistent tech guy struggles with jobs. 01:20:39 Surprised by someone's unexpected dining behavior. 01:24:39 Pork is a fundamental barbecue meat.

Don't get to the end of this year wishing you had taken action to change your business and your life. Click here to schedule a free discovery call for your business: https://geni.us/IFORABE Shop-Ware gives you the tools to provide your customer with a unique and immersive buying experience. Click here to schedule a free demo: https://geni.us/Shop-Ware Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free. Click here to get started: https://geni.us/PartsTech Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros In this episode, Lucas and David welcome Clint White, a seasoned automotive industry professional and founder of CWI, Coaching With Integrity. Clint articulates the intricacies of successful scheduling and workflow management in the automotive space, which resonates with Lucas's challenges. David shares his struggles with customers questioning repair costs, fostering a candid discussion on customer service standards. 00:00 Struggling to balance workload and scheduling efficiently. 06:45 Thorough car inspections, no excuses, multiple times. 13:43 Service advisor denied client, got terminated, compensated. 16:31 Retain and support workers through environment and culture. 22:08 Customer questions cost and value of service. 30:16 The Company honors staff by closing for religious reasons. 34:27 Surprising staff motivations were uncovered in unexpected ways. 37:07 Serve clients at their desired level professionally. 44:15 Hiring non-traditional individuals for the auto industry. 52:37 Realized trying to be both visionary and integrator. 56:33 Serve, inspire, and be a catalyst. 58:51 Limited knowledge of Nancy's situation and needs. 01:06:32 Need quiet time to process thoughts and recharge. 01:10:57 Man recounts worst injuries while working on cars.

Don't get to the end of this year wishing you had taken action to change your business and your life. Click here to schedule a free discovery call for your business: https://geni.us/IFORABE Shop-Ware gives you the tools to provide your customer with a unique and immersive buying experience. Click here to schedule a free demo: https://geni.us/Shop-Ware Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free. Click here to get started: https://geni.us/PartsTech Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros In this installment, hosts Lucas Underwood and David Roman welcome David Macholz to the podcast. David Macholz, with his expertise on technical training, delves into the critical need for upskilling technicians amidst a technology-driven industry shift. He highlights educational challenges and advocates for a competency-based approach over traditional test-based certification programs. As the trio discusses the efficacy and marketing of ASE certification, they ponder its genuine value for technicians and consumers alike. 00:00 Pursuing Ph.D. in automotive, started a vehicle tech company. 10:25 Employers screen employees based on credentials and measuring skills. 13:10 ASE certification's value debated by industry members. 17:13 Experience is essential in certification requirements. 23:53 Discussion about professionalization and low technician salaries. 29:53 Community college provides an ideal skills education system. 34:22 Is paying more devaluing safety education? 38:20 My Grandfather's career influenced my early experience. 46:26 Prepare for the future of electric vehicles. 50:11 UK's approach to education-industry collaboration questioned. 54:22 Professionalism and competency are crucial despite reluctance towards regulation. 01:01:53 Need to advocate for self and career progression. 01:09:02 Instructors claim pressure to steer students to dealerships. 01:12:37 Dealers are concerned about competition, technician, and equality. 01:16:09 Evaluate business, adapt, or quit when necessary.

Don't get to the end of this year wishing you had taken action to change your business and your life. Click here to schedule a free discovery call for your business: https://geni.us/IFORABE Shop-Ware gives you the tools to provide your customer with a unique and immersive buying experience. Click here to schedule a free demo: https://geni.us/Shop-Ware Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free. Click here to get started: https://geni.us/PartsTech Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros In this installment, Lucas and David welcome Brian Walker of Shop Marketing Pros to discuss the intricacies of marketing for repair shops. Brian shares his expertise in creating keyword-rich pages and blogs to optimize search engine visibility without falling prey to keyword stuffing. Meanwhile, the hosts candidly discuss the challenges of de-escalation in confrontational situations, with Lucas sharing a personal narrative that underscores the importance of maintaining composure to prevent violence. 00:00 Kim's comment led to Crocs helping foot pain. 09:54 Substitute pork fried rice with bread quinoa. 15:03 Consolidate podcasts, creators, and audience for unity. 16:29 Encouraging trainers to submit their classes. 21:44 Frustrated customer finds express check-in solution. 28:17 Determining realistic SEO expectations through initial queries. 37:22 Notepad for questions helps create relevant content. 38:40 Saves time by creating detailed content once. 46:14 SEO and social media build business authority. 50:38 Google favors quick oil change over auto repair. 56:35 Embarrassed by past altercations, knows capabilities. 01:03:52 The Sheriff's department confirmed past aggressive behavior. 01:05:31 Conflict escalates; should have called authorities.

Don't get to the end of this year wishing you had taken action to change your business and your life. Click here to schedule a free discovery call for your business: https://geni.us/IFORABE Shop-Ware gives you the tools to provide your customer with a unique and immersive buying experience. Click here to schedule a free demo: https://geni.us/Shop-Ware Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free. Click here to get started: https://geni.us/PartsTech Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros In this engaging discussion, Lucas and David welcome Stan Stokes of Iron Fist Consulting. With over two decades of experience, Stan offers valuable insights into the art of converting customer calls into successful appointments, underscoring inefficient industry standards and the imperative to dissect consumer behavior. Drawing from the advanced use of AI and call analytics, he delves into the power of tailored communication in enhancing conversion rates. The trio also explores the significance of assessing employee roles and strengths, an area where Stan foresees breakthroughs with his upcoming employee performance prediction platform. Additionally, they address the broader industry challenges, like the shift toward instant gratification in customer service, reflecting on the strategies required for transitioning and scaling up automotive service facilities. 00:00 Encouraging introverts to build a supportive network. 10:21 Frequent head injuries from moving too fast. 12:32 Chasing rabbit hit a tree, knocked out cold. 21:12 Layoff led to a career change into digital marketing. 24:52 Marketing tracking is crucial for proactive strategy. 28:56 Implementing transcription technology, creating training content summary. 33:54 People are key, using assessments for potential. 41:04 Seek assessment for cultural fit and collaboration. 48:23 Transitioning from small to large business challenges. 51:05 Shop owners eliminate problems by addressing issues. 55:20 Analyzed industries where commitment equals 100% stick. 01:00:25 Enhance consumer engagement through personal interaction.

Don't get to the end of this year wishing you had taken action to change your business and your life. Click here to schedule a free discovery call for your business: https://geni.us/IFORABE Shop-Ware gives you the tools to provide your customer with a unique and immersive buying experience. Click here to schedule a free demo: https://geni.us/Shop-Ware Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free. Click here to get started: https://geni.us/PartsTech Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros In this episode of Changing The Industry Podcast, hosts Lucas Underwood and David Roman sit down with Murray Voth, a veteran consultant to the industry. Murray emphasizes the critical nature of business expenses, urging listeners to consider every aspect, like rent, insurance, and staff benefits, before jumping into business ownership. He also delves into the importance of customer service experiences and how they're shaping modern automotive shops. The trio discusses technicians' responsibilities in recommending necessary repairs and the legal and moral implications of shirking them. 00:00 Plans to do something in Canada, training differences. 06:05 Jeff's location is pretty, no reindeer necessary. 14:34 Jeff mentioned the challenges of legalizing pot in states. 21:14 Encourage friends to value their services more. 25:55 Focus on efficiency to avoid burnout and struggles. 30:07 Phone payments, unknown experience leads to surprise. 36:44 Entrepreneurs grew with coaching and reached success. 39:21 Lack of knowledge may lead to risk. 44:50 To lead, go on a purposeful journey. 52:34 Canadian program enables success from 10th grade. 56:58 Encouraging young people to invest in careers. 01:03:35 Addressing repair recommendations and taking ownership of issues. 01:06:19 Same laws apply to shops and courts. The ethical obligation to inspect, not sell.

Don't get to the end of this year wishing you had taken action to change your business and your life. Click here to schedule a free discovery call for your business: https://geni.us/IFORABE Shop-Ware gives you the tools to provide your customer with a unique and immersive buying experience. Click here to schedule a free demo: https://geni.us/Shop-Ware Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free. Click here to get started: https://geni.us/PartsTech Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros In this episode, Lucas and David sit down with industry expert Rick White to delve into the intricacies of running a successful automotive business. Rick articulates the necessity of establishing solid relationships with customers, turning them into loyal, repeat clients. He expounds on the importance of shop owners transforming their mindsets from mere technicians to full-fledged business operators, emphasizing self-education and financial preparedness. Moreover, the trio explores the rising labor rates in the industry, with Rick advocating for shop profitability and the well-being of the team. 00:00 Concern about return on investment for staff training. 06:34 Media redefining recession due to economic impact. 11:11 Teach clients to think critically and independently. 18:54 Protect company account from possible lawsuit claims. 25:18 Aim for a million, face disappointment, and stress follows. 28:40 Outsourcing tasks, but responsibility remains a burden. 36:57 Man refused to manage stores for low pay. 41:43 Building trust through structured conversation is essential. 46:40 Woman suing shops works for coaching organization. 52:36 Couple helps friend change business, faces obstacles. 56:57 Ensure learning sticks with effective coaching methods. 01:02:23 Shop owners are understanding business, raising labor rates.

Don't get to the end of this year wishing you had taken action to change your business and your life. Click here to schedule a free discovery call for your business: https://geni.us/IFORABE Shop-Ware gives you the tools to provide your customer with a unique and immersive buying experience. Click here to schedule a free demo: https://geni.us/Shop-Ware Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free. Click here to get started: https://geni.us/PartsTech Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros In this episode, Lucas Underwood welcomes Laura Gay and Chad Smith of Consolidation Consultants to delve into the intricacies of selling collision shops. Laura underscores the vital importance of obtaining a proper business valuation before selling, cautioning shop owners about the sale's potential financial complexities and tax implications. Chad Smith shares his rich experience, emphasizing the need for shop owners to prepare for business consolidation well in advance and to prioritize maintaining a competent, fully-staffed team to enhance the shop's appeal to consolidators. The discussion concludes with Lucas sharing a personal anecdote highlighting the necessity of a well-thought-out exit strategy. 00:00 Shop owner buys equipment from failing business. 06:39 Business owners must prepare and avoid neglecting management. 11:33 Owners have different ways of managing businesses. 18:20 Consolidators seek large, profitable, fully-staffed shops. 21:38 More focus on employee-centric integration is essential. 28:47 Shop owners getting unsolicited business offers. 32:21 Understand key financial implications before selling the business. 39:09 Technicians' high wages lead to disloyalty and layoffs. 48:07 Passion for technical work led to business success. 50:21 Resistance to retooling creates industry education disparity. 57:33 Initially sold to avoid work, but returned. 01:00:18 Business owners should plan for emergencies.

Don't get to the end of this year wishing you had taken action to change your business and your life. Click here to schedule a free discovery call for your business: https://geni.us/IFORABE Shop-Ware gives you the tools to provide your customer with a unique and immersive buying experience. Click here to schedule a free demo: https://geni.us/Shop-Ware Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free. Click here to get started: https://geni.us/PartsTech Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros In this episode, Lucas Underwood is joined by Jimmy Purdy to dive into the challenges and complexities of the automotive repair industry. Jimmy shares valuable insights on the essential business practices that must be addressed, such as taxes and bookkeeping. Drawing from a painful personal experience, Lucas highlights the importance of calmness and rationality when facing business troubles. Both hosts stress the detrimental effects of emotional decision-making and the significance of having a solid vision for any business venture. 00:00 Promote active listening to foster genuine conversations. 06:07 "Automotive trade show sparks new ideas." 10:35 Apologize if needed, but it's expected. 17:18 Dined at Gordon Ramsay's; no yelling expected. 25:52 Need to improve the industry's image professionally. 29:32 The Auto repair industry is moving in a good direction. 32:56 American savings are at an all-time low, raising concerns. 37:26 Anxiety is defined as fear of something irrational. 44:04 Advisors learn communication and perspective without emotion. 49:48 Recognize weaknesses and strengths for business success. 56:45 Struggled with back pain, stress, and work. 59:04 Product success hinges on appealing to consumers.

Don't get to the end of this year wishing you had taken action to change your business and your life. Click here to schedule a free discovery call for your business: https://geni.us/IFORABE Shop-Ware gives you the tools to provide your customer with a unique and immersive buying experience. Click here to schedule a free demo: https://geni.us/Shop-Ware Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free. Click here to get started: https://geni.us/PartsTech Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros In this episode, hosts Lucas Underwood and David Roman welcome Bret Fadely to explore the complexities of lifestyle choices and the impact they have on well-being. Amid humor and candor, the trio dives into the challenges of maintaining sustainable eating habits, with Lucas sharing his personal struggles with impulse control and David offering advice on avoiding diet exhaustion. Furthermore, Bret brings a significant update on the association's event planning, emphasizing the active involvement of the board of directors and the positive changes leading to increased attendance. 00:00 Calling Mike for information about a story. 06:04 Agreement to say "drains" instead of "holes." 08:06 Water park slide is unsafe for those over 250. 10:54 Myrtle Beach is dangerous; a shooting incident is described. 15:36 Reckless driving leads to avoidance of accidents. 19:23 Annoyed by improper zipper merging on roads. 20:38 Traffic studies show small delays cause big impacts. 25:27 Reckless driver in clapped out vehicle endangering others. 28:13 People continue smoking despite serious health risks. 31:55 Reject fear of aging and incontinence. 33:07 Overseas reporter diagnosed with thyroid cancer. 38:38 Man accidentally loses glass eye, shares experience. 39:27 Regretting smoking cigarette with diesel oil. 43:25 Marketing association, spreading the word, making changes. 47:02 Hesitant about plans due to busy schedule. 49:48 Ate a lot, then had a caramel apple. 55:14 Food is fuel, calories in, calories out. 55:59 Enjoy food and travel for unique dining experiences.

Don't get to the end of this year wishing you had taken action to change your business and your life. Click here to schedule a free discovery call for your business: https://geni.us/IFORABE Shop-Ware gives you the tools to provide your customer with a unique and immersive buying experience. Click here to schedule a free demo: https://geni.us/Shop-Ware Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free. Click here to get started: https://geni.us/PartsTech Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros Lucas Underwood and David Roman welcome the founder and CEO of AutoOps, Steven Fafel for a deep dive into the complexities of workplace motivation and compensation. Steven weighs in on how background shapes attitudes towards money and professional contentment, narrating the subtle dance between ethics and earnings in the auto industry. Lucas introspects a paramedic's dual life as a rock climber, symbolizing the balance between passion and livelihood, while David shares the story of Cameron Haynes to reinforce the notion of working to fuel personal pursuits. The trio engages in a lively debate on the auto shop pay structures, contrasting salary with commission-based models, and the implications on staff motivation. 00:00 Desire for faster, touchscreen tablets persists. 04:20 OE subscription provides accurate and reliable data. 07:44 Dealerships prioritize data for sales opportunities. 10:20 Expect complacency in demanding work environments. 12:42 The Commission structure should align with company values. 18:16 Incentivizing staff can improve trust in sales. 19:41 Neglecting to schedule impacts the shop's work and revenue. 22:20 Choosing fulfillment over money, pursuing meaningful activities. 27:50 Disruptive car service leads to customer compensation. 30:29 Workers unload quickly, stacking boxes efficiently. 35:00 Trump's persona and fame lead to danger. 35:43 Appreciate the chat, I always enjoy it.

Don't get to the end of this year wishing you had taken action to change your business and your life. Click here to schedule a free discovery call for your business: https://geni.us/IFORABE Shop-Ware gives you the tools to provide your customer with a unique and immersive buying experience. Click here to schedule a free demo: https://geni.us/Shop-Ware Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free. Click here to get started: https://geni.us/PartsTech Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros Bryan Pollock of ScannerDanner.com joins Lucas Underwood and David Roman in this episode. They tackle the consequences of taking political action while also diving into the personal toll of cancer and the somber reality of existence. Along with these heavy themes are tales of encounters in the wild, reflections on the acquired tastes of game meat, and an anecdote-driven evaluation of various "gastronomic" experiences. 00:00 Trapped in enemy territory, preparing for action. 05:04 Hunting, bear scratch, grunting, wet dog odor. 07:05 Self-defense: avoid the situation and retreat. 13:08 Deer taste like what they eat. 15:07 Friends have chickens, some as pets, others for food. 18:03 Planned meal at Holiday Inn with Mr. Johnson. 20:36 Enthusiastic about sushi and sausage with coleslaw. 24:00 Ensure empty space; get a faster two-terabyte hard drive. 28:52 Frustration with gaming and shortcuts, embarrassment. 31:26 Observation of disappointment and multiple photo zoom-ins. 35:24 Deeply empathizing with Tim Kite's cancer battle. 37:42 Filler phrases to maintain conversational flow. 41:06 A News reporter discovers cancer through an on-air message. 44:16 Concerns about colon cancer and preventive health. 47:19 Watching Shelly suffer, feeling empathy, sharing the burden. 50:16 Fitting in training, research, and networking daily.

Don't get to the end of this year wishing you had taken action to change your business and your life. Click here to schedule a free discovery call for your business: https://geni.us/IFORABE Shop-Ware gives you the tools to provide your customer with a unique and immersive buying experience. Click here to schedule a free demo: https://geni.us/Shop-Ware Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free. Click here to get started: https://geni.us/PartsTech Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros In this bonus episode, Lucas and David welcome guest Yaron Saghiv, Chief Marketing Partner at UVI. Yaron divulges the advancements of AI in vehicle diagnostics, detailing the precision of underbody scanning and the importance of differentiating between smart AI and catalog-based machine learning. David and Lucas reflect on the potential of deep learning to revolutionize the auto repair industry, speculating on its capability to standardize diagnostics and enhance the customer experience. As Yaron shares about UVI's partnership with major car manufacturers and the technology's role in improving safety and efficiency, the trio contemplates the future of vehicle inspections and maintenance. 00:00 Israeli UVI partner creates innovative car scanners. 05:15 Uvi started with under-vehicle scanning technology. 07:29 Scaling operations, improving consistency and standardization. 13:09 OES recommends tire replacement after four years. 14:20 Customers neglect spare tires, resulting in issues. 19:08 Vehicle recording, AI applications, and analysis tools were discussed. 20:58 Fascination with machine learning and automotive sensors. 25:57 Analyzed car parts to detect plastic pollution. 27:55 Impact of advanced engine technology in industry. 32:01 AI identifies recurring trends in sales data. 35:01 People have a tendency to crook but appreciate transparency. 38:48 Capture license plate, VIN number, and vehicle history. 42:10 Company's focus, achievements, and partnerships in tech. 45:10 Solution for installing equipment in various locations. 47:41 Maximize profits by utilizing the system strategically. 52:37 Consider hiring someone to save time. Marketing potential. 53:39 Upgrade to vehicle scanning for marketing purposes. 57:20 Find information online at uvi.com or email info@uvi.com

Don't get to the end of this year wishing you had taken action to change your business and your life. Click here to schedule a free discovery call for your business: https://geni.us/IFORABE Shop-Ware gives you the tools to provide your customer with a unique and immersive buying experience. Click here to schedule a free demo: https://geni.us/Shop-Ware Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free. Click here to get started: https://geni.us/PartsTech Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros Lucas and David sit down with Maylan Newton at the TOOLS Conference 2023. In their conversation, they examine the necessity of firm yet compassionate leadership to offset negative impacts that can arise from problematic employees. They explore the misconceptions around business ownership and wealth while speaking about the importance of financial literacy within their teams.| The episode also critiques current industry standards of professionalism and underscores the primacy of business insight over technical expertise. 00:00 Improved social sharing revealed unawareness of local events. 04:08 Lack of time to promote upcoming events. 08:51 Developing classes based on industry feedback and professionalism. 09:45 Trade show budget is $70-80,000 yearly. Uniform importance. 15:25 Shop owners often misidentify core business issues. 17:35 Understanding numbers, planning ahead, asking long-term goals. 22:09 Set clear expectations, align with spouse, and incentivize. 25:12 Helping George set realistic expectations for buying. 26:39 Encourage ownership, creativity, and financial guidance. 29:47 Choose a used Toyota and save for retirement. 35:15 Leaders prioritize profits, demanding sacrifices from employees. 37:42 Guidance for helping those stuck in negativity. 40:25 Business owners need ruthlessness, balance, and empathy. 43:15 Employees' mindset must align with owners'. 46:17 No problem with a guy and his toys.

Don't get to the end of this year wishing you had taken action to change your business and your life. Click here to schedule a free discovery call for your business: https://geni.us/IFORABE Shop-Ware gives you the tools to provide your customer with a unique and immersive buying experience. Click here to schedule a free demo: https://geni.us/Shop-Ware Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free. Click here to get started: https://geni.us/PartsTech Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros In this episode, recorded live at ASTE 2023, Mike Cleary and John Firm join David and Lucas to unravel the contentious topic of ASE certification, dissecting its authenticity and efficiency. 00:00 She never communicated, leading to misunderstandings. 05:30 Regret and introspection following recent loss. 11:27 Raising the minimum wage to address low income. 17:13 Certifications don't guarantee competency in industry. 21:38 Judge Phil Gin is a fair and brilliant man. 26:18 Request to participate in test via Facebook. 34:47 ASE certification lacks consumer influence, affects technician attitude. 42:13 Parent expressing concern over mandatory school mask policy. 42:57 Disagreement over masks and school closures. 48:51 Richard King developed King Ranch from nothing. 59:13 Conferences focus on revenue, lacking member value. 01:05:04 Coaching prioritizes company culture and purpose over KPIs. 01:07:35 Challenging entities to provide discounted member training.

Don't get to the end of this year wishing you had taken action to change your business and your life. Click here to schedule a free discovery call for your business: https://geni.us/IFORABE Shop-Ware gives you the tools to provide your customer with a unique and immersive buying experience. Click here to schedule a free demo: https://geni.us/Shop-Ware Utilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free. Click here to get started: https://geni.us/PartsTech Transform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros Matt Koppi joins David and Lucas live at ASTE 2023. He recounts his personal battle to quit smoking and its influence on his life and business. He details the crucial steps that led to a significant revenue increase for his shop, underscoring the importance of location, skilled staffing, and nurturing a positive workplace culture. 00:00 Military mechanic transitioned to mobile fleet maintenance. 06:37 Vision, determination, and expansion in small business. 08:48 Focus shifting to efficiency for shop improvement. 11:22 Hiring skilled technicians is crucial for success. 18:54 Busy single bay repair shop services used cars. 22:53 Black Mountain, small town, picturesque, unknown. 25:35 Started BMW group, grew revenue astronomically. 28:29 Struggling with hiring, growing business, and increasing sales. 30:45 Maintain a mindset to avoid getting too busy. 34:56 Many people admire Mr. Underwood's popularity. 40:00 The Soldier's wife accidentally injured his private part. 41:21 VA decisions based on liability; no lawsuit. 44:32 Wash your hands to prevent spreading germs. 47:59 Doctor relays bladder cancer fears to patients. 51:01 Father-in-law diagnosed with small cell carcinoma. Treatable but risks due to smoking. 55:33 Air Force precision shattered by hot oil. 59:14 Surround yourself with those you aspire to. 59:53 Prefer BMW, quit vaping, avoid smokers.