🎧 Smarter Career And Business Moves Podcast

Brenda Meller, LinkedIn Trainer and Podcast Host, Meller Marketing, joined Annette Richmond, Personal Brand Architect, Black Dog Marketing Strategies, to share tips on how podcasters can use LinkedIn to promote their shows. Topics included: ✅ Promoting your podcasts on your LinkedIn profile. Hint: it's more than putting it in the Featured section. ✅ Driving potential listeners to your podcast by sharing 30-60-second audio bites. ✅ Why perfection shouldn't be your goal, and how to turn "mistakes" into "learning experiences" to teach others. And more 📌 NEW Podcast: Content Marketing School. Thank you for listening, I hope you found this episode insightful and relevant. If you're a coach, consultant, or entrepreneur, or just want to dive more deeply into content marketing. I hope you'll join me on my new podcast, Content Marketing School. Available on your favorite podcast platform. (Previously recorded, Live Show) Follow Black Dog Marketing Strategies on social media YouTube: https://www.youtube.com/@blackdogmarketingstrategies LinkedIn: https://www.linkedin.com/in/annetterichmond/ TikTok: https://www.tiktok.com/@annetteadvises Instagram: https://www.instagram.com/annetteadvises/ Visit our website https://blackdogmarketingstrategies.com/

Michelle DeNio, Strategic Business Consultant, Michelle DeNio Consulting, joined Annette Richmond, Content Marketing Strategist, Black Dog Marketing Strategies, to discuss looking back on 2023 and strategic planning to ensure success in 2024. Topics included: ✅ How business has shifted over the last few years ✅ Common mistakes small business owners make, and what they should be doing instead. ✅ The difference regular virtual "coffee chats" can make in your business And more 📌 NEW Podcast: Content Marketing School. Thank you for listening, I hope you found this episode insightful and relevant. If you're a coach, consultant, or entrepreneur, or just want to dive more deeply into content marketing. I hope you'll join me on my new podcast, Content Marketing School. Available on your favorite podcast platform. (Previously recorded, Live Show) Follow Black Dog Marketing Strategies on social media YouTube: https://www.youtube.com/@blackdogmarketingstrategies LinkedIn: https://www.linkedin.com/in/annetterichmond/ TikTok: https://www.tiktok.com/@annetteadvises Instagram: https://www.instagram.com/annetteadvises/ Visit our website https://blackdogmarketingstrategies.com/

Frank Prendergast, Brand Consultant and Digital Marker, Frank and Marci, joined Annette Richmond, Personal Brand Architect, Black Dog Marketing Strategies, to learn how AI tools can help small business owners. Topics included: ✅ Making ChatGPT work for you. Hint: It's not just about the prompts. ✅ Several AI tools for small businesses and why they might be right for you. ✅ Preventing "shinny object syndrome" from taking you off track. And more Follow us on media and social media: 👋 📌 NEW Podcast: Content Marketing School. Thank you for listening, I hope you found this episode insightful and relevant. If you're a coach, consultant, or entrepreneur, or just want to dive more deeply into content marketing. I hope you'll join me on my new podcast, Content Marketing School. Available on your favorite podcast platform. (Previously recorded, Live Show) Follow Black Dog Marketing Strategies on social media YouTube: https://www.youtube.com/@blackdogmarketingstrategies LinkedIn: https://www.linkedin.com/in/annetterichmond/ TikTok: https://www.tiktok.com/@annetteadvises Instagram: https://www.instagram.com/annetteadvises/ Visit our website https://blackdogmarketingstrategies.com/

Shannon Daniels, Public Speaking / Communication Coach, SPEAC, joined Annette Richmond, Personal Brand Architect, Black Dog Marketing Strategies, to discuss how you can become a more confident speaker. Topics included: ✅ Techniques to calm your nerves before speaking. Hint: Music is marvelous. ✅ How to stop using filler words like um, ah, you know, etc. when you speak ✅ Tips for getting your TEDx talk application accepted. Shannon has done a TEDx. And more 📌 NEW Podcast: Content Marketing School. Thank you for listening, I hope you found this episode insightful and relevant. If you're a coach, consultant, or entrepreneur, or just want to dive more deeply into content marketing. I hope you'll join me on my new podcast, Content Marketing School. Available on your favorite podcast platform. (Previously recorded, Live Show) Follow Black Dog Marketing Strategies on social media YouTube: https://www.youtube.com/@blackdogmarketingstrategies LinkedIn: https://www.linkedin.com/in/annetterichmond/ TikTok: https://www.tiktok.com/@annetteadvises Instagram: https://www.instagram.com/annetteadvises/ Visit our website https://blackdogmarketingstrategies.com/

Linda Brubaker, PhD, Job Search Coach, LB Job Search Coaching, joined Annette Richmond, Personal Brand Architect, Personal Brand You, to share techniques to find your "next forever" job. Topics included: ✅ What does next "forever" job mean? Hint: You can have more than one. ✅ Common hurdles job and career changers make and how to overcome them ✅ Why shifting your mindset is so important to finding a new job And more. 📌 NEW Podcast: Content Marketing School. Thank you for listening, I hope you found this episode insightful and relevant. If you're a coach, consultant, or entrepreneur, or just want to dive more deeply into content marketing. I hope you'll join me on my new podcast, Content Marketing School. Available on your favorite podcast platform. (Previously recorded, Live Show) Follow Black Dog Marketing Strategies on social media YouTube: https://www.youtube.com/@blackdogmarketingstrategies LinkedIn: https://www.linkedin.com/in/annetterichmond/ TikTok: https://www.tiktok.com/@annetteadvises Instagram: https://www.instagram.com/annetteadvises/ Visit our website https://blackdogmarketingstrategies.com/

Lisa McPhee, Career / Confidence Coach, Lisa McPhee Coaching Academy, joined Annette Richmond, Personal Brand Architect, Personal Brand You, to share how you can have a fulfilling career. Topics included: ✅ How to know when it's time to find a new job or change careers ✅ Common mistakes career changers make and how to avoid them ✅ Managing your expectations: because no job or career is perfect And more. 📌 NEW Podcast: Content Marketing School. Thank you for listening, I hope you found this episode insightful and relevant. If you're a coach, consultant, or entrepreneur, or just want to dive more deeply into content marketing. I hope you'll join me on my new podcast, Content Marketing School. Available on your favorite podcast platform. (Previously recorded, Live Show) Follow Black Dog Marketing Strategies on social media YouTube: https://www.youtube.com/@blackdogmarketingstrategies LinkedIn: https://www.linkedin.com/in/annetterichmond/ TikTok: https://www.tiktok.com/@annetteadvises Instagram: https://www.instagram.com/annetteadvises/ Visit our website https://blackdogmarketingstrategies.com/

Sue Griffey, Career Transition Mentor, SueMentors, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to talk discuss why the best way to prove your skill and knowledge is to share it with others. Topics included: ✅ Why it's better to freely give your knowledge away than hold it back ✅ How to use commenting as a strategy to highlight your skills and knowledge ✅ How to ease into sharing your own content by sharing articles by others And more. 📌 NEW Podcast: Content Marketing School. Thank you for listening, I hope you found this episode insightful and relevant. If you're a coach, consultant, or entrepreneur, or just want to dive more deeply into content marketing. I hope you'll join me on my new podcast, Content Marketing School. Available on your favorite podcast platform. (Previously recorded, Live Show) Follow Black Dog Marketing Strategies on social media YouTube: https://www.youtube.com/@blackdogmarketingstrategies LinkedIn: https://www.linkedin.com/in/annetterichmond/ TikTok: https://www.tiktok.com/@annetteadvises Instagram: https://www.instagram.com/annetteadvises/ Visit our website https://blackdogmarketingstrategies.com/

Teddy Burriss, LinkedIn / Sales Navigator Strategist, Burriss Consulting, Inc. joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to discuss the essential business tools you need for your business and/or career journey. Topics included: ✅ How to know which apps to choose. Hint: How often will you use them? ✅ The top 5 tools that deliver ROI. Hint: Saving time is important. ✅ Using AI tools, like ChatGPT, to generate ideas and save time. And more. 📌 NEW Podcast: Content Marketing School. Thank you for listening, I hope you found this episode insightful and relevant. If you're a coach, consultant, or entrepreneur, or just want to dive more deeply into content marketing. I hope you'll join me on my new podcast, Content Marketing School. Available on your favorite podcast platform. (Previously recorded, Live Show) Follow Black Dog Marketing Strategies on social media YouTube: https://www.youtube.com/@blackdogmarketingstrategies LinkedIn: https://www.linkedin.com/in/annetterichmond/ TikTok: https://www.tiktok.com/@annetteadvises Instagram: https://www.instagram.com/annetteadvises/ Visit our website https://blackdogmarketingstrategies.com/

Deanna Russo, LinkedIn Strategist / Coach, Leverage Up, LLC, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to discuss how to leverage LinkedIn to advance your business and/or career. Topics included: ✅ Optimizing your LinkedIn profile to attract your target audience ✅ Building your visibility on LinkedIn. Hint: It's about who knows you. ✅ Creating a LinkedIn engagement plan and why you need one. And more. 📌 NEW Podcast: Content Marketing School. Thank you for listening, I hope you found this episode insightful and relevant. If you're a coach, consultant, or entrepreneur, or just want to dive more deeply into content marketing. I hope you'll join me on my new podcast, Content Marketing School. Available on your favorite podcast platform. (Previously recorded, Live Show) Follow Black Dog Marketing Strategies on social media YouTube: https://www.youtube.com/@blackdogmarketingstrategies LinkedIn: https://www.linkedin.com/in/annetterichmond/ TikTok: https://www.tiktok.com/@annetteadvises Instagram: https://www.instagram.com/annetteadvises/ Visit our website https://blackdogmarketingstrategies.com/

Bill McClain, Customer Experience Expert, StratusDial LLC, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to discuss the challenges early careerists and employees, in general, have when working remotely: Topics included: ✅ The pros and cons of working remotely - there are some drawbacks ✅ How to be visible at work when you're working remotely ✅ What the work environment might look like a few years from now And more. 📌 NEW Podcast: Content Marketing School. Thank you for listening, I hope you found this episode insightful and relevant. If you're a coach, consultant, or entrepreneur, or just want to dive more deeply into content marketing. I hope you'll join me on my new podcast, Content Marketing School. Available on your favorite podcast platform. (Previously recorded, Live Show) Follow Black Dog Marketing Strategies on social media YouTube: https://www.youtube.com/@blackdogmarketingstrategies LinkedIn: https://www.linkedin.com/in/annetterichmond/ TikTok: https://www.tiktok.com/@annetteadvises Instagram: https://www.instagram.com/annetteadvises/ Visit our website https://blackdogmarketingstrategies.com/

Lynne Williams, Ed.D. Candidate, ATS Resumes and LinkedIn Branding Expert, Around the Clock Executive Helper, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to learn how to boost your personal brand on LinkedIn. Topics included: ✅ Developing a LinkedIn profile Headline that demonstrates your value ✅ Creating a compelling profile banner that sets you apart ✅ Telling your career story in the About section and why it matters And more. 📌 NEW Podcast: Content Marketing School. Thank you for listening, I hope you found this episode insightful and relevant. If you're a coach, consultant, or entrepreneur, or just want to dive more deeply into content marketing. I hope you'll join me on my new podcast, Content Marketing School. Available on your favorite podcast platform. (Previously recorded, Live Show) Follow Black Dog Marketing Strategies on social media YouTube: https://www.youtube.com/@blackdogmarketingstrategies LinkedIn: https://www.linkedin.com/in/annetterichmond/ TikTok: https://www.tiktok.com/@annetteadvises Instagram: https://www.instagram.com/annetteadvises/ Visit our website https://blackdogmarketingstrategies.com/

Sonal Bahl, Career Strategist / Certified Career Coach, SuperCharge, joined Annette Richmond, Personal Brand Strategist, Personal Brand You to discuss bold networking moves, And how you can make them. Topics included: ✅ Why you shouldn't bother networking, what you should do instead. ✅ Shifting your mindset from making connections to developing relationships. ✅ How not to contact people you don't know. Hint: Don't ask strangers for favors. 📌 NEW Podcast: Content Marketing School. Thank you for listening, I hope you found this episode insightful and relevant. If you're a coach, consultant, or entrepreneur, or just want to dive more deeply into content marketing. I hope you'll join me on my new podcast, Content Marketing School. Available on your favorite podcast platform. (Previously recorded, Live Show) Follow Black Dog Marketing Strategies on social media YouTube: https://www.youtube.com/@blackdogmarketingstrategies LinkedIn: https://www.linkedin.com/in/annetterichmond/ TikTok: https://www.tiktok.com/@annetteadvises Instagram: https://www.instagram.com/annetteadvises/ Visit our website https://blackdogmarketingstrategies.com/

Laura Doman, Speaker / Author / Coach, Laura Doman – Voice Actor, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to discuss how to be comfortable and present your best self during your next video interviews. Topics included: ✅ Techniques to relax so you can be your best self when the camera is rolling ✅ How to make the camera your new best friend. Hint: talk to one person. ✅ What to wear to keep the focus on you, not your clothing, and be comfortable too. And more. 📌 NEW Podcast: Content Marketing School. Thank you for listening, I hope you found this episode insightful and relevant. If you're a coach, consultant, or entrepreneur, or just want to dive more deeply into content marketing. I hope you'll join me on my new podcast, Content Marketing School. Available on your favorite podcast platform. (Previously recorded, Live Show) Follow Black Dog Marketing Strategies on social media YouTube: https://www.youtube.com/@blackdogmarketingstrategies LinkedIn: https://www.linkedin.com/in/annetterichmond/ TikTok: https://www.tiktok.com/@annetteadvises Instagram: https://www.instagram.com/annetteadvises/ Visit our website https://blackdogmarketingstrategies.com/

Tiina Jarvet, Career Strategy Consultant / Headhunter, Tiina, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to share what recruiters are looking for on your LinkedIn profile. Get to know what makes them want to contact you, and how and when you should reach out to them. Topics included: ✅ What recruiters see when they look at your profile on LinkedIn. Hint: The recruiter subscription is different than yours. ✅ How to alert recruiters and employers you are interested in working with their company. ✅ Why it benefits you to respond to recruiters even if the job they have available is not right for you. And more 📌 NEW Podcast: Content Marketing School. Thank you for listening, I hope you found this episode insightful and relevant. If you're a coach, consultant, or entrepreneur, or just want to dive more deeply into content marketing. I hope you'll join me on my new podcast, Content Marketing School. Available on your favorite podcast platform. (Previously recorded, Live Show) Follow Black Dog Marketing Strategies on social media YouTube: https://www.youtube.com/@blackdogmarketingstrategies LinkedIn: https://www.linkedin.com/in/annetterichmond/ TikTok: https://www.tiktok.com/@annetteadvises Instagram: https://www.instagram.com/annetteadvises/ Visit our website https://blackdogmarketingstrategies.com/

Craig Allan (The Black Knight), Coach, Consultant, and B2B Development Specialist, Different Mindset, Ltd., joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to discuss leadership in a post-pandemic world. Topics included: ✅ What leadership is and isn't. Hint: It doesn't come from your title. ✅ How the pandemic shifted the world of work and leadership expectations. ✅ Why having years of experience doesn't make you a better leader. And more 📌 NEW Podcast: Content Marketing School. Thank you for listening, I hope you found this episode insightful and relevant. If you're a coach, consultant, or entrepreneur, or just want to dive more deeply into content marketing. I hope you'll join me on my new podcast, Content Marketing School. Available on your favorite podcast platform. (Previously recorded, Live Show) Follow Black Dog Marketing Strategies on social media YouTube: https://www.youtube.com/@blackdogmarketingstrategies LinkedIn: https://www.linkedin.com/in/annetterichmond/ TikTok: https://www.tiktok.com/@annetteadvises Instagram: https://www.instagram.com/annetteadvises/ Visit our website https://blackdogmarketingstrategies.com/

Cathy Lanzalaco, Career Coach/ Persona Branding Specialist, Inspire Career, LLC, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to share strategies for new grads (with little experience) to find a job. Topics included: ✅ Biggest challenges that new grads face when looking for a job. ✅ Strategies to overcome the lack of confidence many new grads face. ✅ When it's time to open a LinkedIn account. Hint: before you graduate. And more 📌 NEW Podcast: Content Marketing School. Thank you for listening, I hope you found this episode insightful and relevant. If you're a coach, consultant, or entrepreneur, or just want to dive more deeply into content marketing. I hope you'll join me on my new podcast, Content Marketing School. Available on your favorite podcast platform. (Previously recorded, Live Show) Follow Black Dog Marketing Strategies on social media YouTube: https://www.youtube.com/@blackdogmarketingstrategies LinkedIn: https://www.linkedin.com/in/annetterichmond/ TikTok: https://www.tiktok.com/@annetteadvises Instagram: https://www.instagram.com/annetteadvises/ Visit our website https://blackdogmarketingstrategies.com/

Tom Powner, Recruiter and LinkedIn Trainer, Career Thinker, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to learn what recruiters and hiring managers want to see on your resume. What makes them want to interview you for a job? Topics included: ✅ What recruiters look for on resumes. Hint: demonstrate value ✅ Strategies to navigate the ATS (applicant tracking software system) ✅Why it's not all about the ATS, don't forget human readers And more 📌 NEW Podcast: Content Marketing School. Thank you for listening, I hope you found this episode insightful and relevant. If you're a coach, consultant, or entrepreneur, or just want to dive more deeply into content marketing. I hope you'll join me on my new podcast, Content Marketing School. Available on your favorite podcast platform. (Previously recorded, Live Show) Follow Black Dog Marketing Strategies on social media YouTube: https://www.youtube.com/@blackdogmarketingstrategies LinkedIn: https://www.linkedin.com/in/annetterichmond/ TikTok: https://www.tiktok.com/@annetteadvises Instagram: https://www.instagram.com/annetteadvises/ Visit our website https://blackdogmarketingstrategies.com/

Mary Fain Brandt, LinkedIn Trainer / Consultant, Mary Fain Brandt Coaching and Consulting, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to discuss why personal branding is a must for career professionals. Topics included: ✅ What personal branding is. Hint: it's not your brand colors. ✅ Developing your personal brand (even if you're just getting started) ✅ How to shift your personal brand when you change direction And more 📌 NEW Podcast: Content Marketing School. Thank you for listening, I hope you found this episode insightful and relevant. If you're a coach, consultant, or entrepreneur, or just want to dive more deeply into content marketing. I hope you'll join me on my new podcast, Content Marketing School. Available on your favorite podcast platform. (Previously recorded, Live Show) Follow Black Dog Marketing Strategies on social media YouTube: https://www.youtube.com/@blackdogmarketingstrategies LinkedIn: https://www.linkedin.com/in/annetterichmond/ TikTok: https://www.tiktok.com/@annetteadvises Instagram: https://www.instagram.com/annetteadvises/ Visit our website https://blackdogmarketingstrategies.com/

Sarah Burgess, LinkedIn Career Coach, Koru Associates Limited, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to talk about using LinkedIn to develop your career. Topics included: ✅ Mistakes people make on their LinkedIn profiles and how to fix them ✅ LinkedIn strategies to accelerate your job search and career ✅ LinkedIn networking missteps and how to avoid them And more 📌 NEW Podcast: Content Marketing School. Thank you for listening, I hope you found this episode insightful and relevant. If you're a coach, consultant, or entrepreneur, or just want to dive more deeply into content marketing. I hope you'll join me on my new podcast, Content Marketing School. Available on your favorite podcast platform. (Previously recorded, Live Show) Follow Black Dog Marketing Strategies on social media YouTube: https://www.youtube.com/@blackdogmarketingstrategies LinkedIn: https://www.linkedin.com/in/annetterichmond/ TikTok: https://www.tiktok.com/@annetteadvises Instagram: https://www.instagram.com/annetteadvises/ Visit our website https://blackdogmarketingstrategies.com/

Phil Davis, Career Coach and Recruiter, FulPhillment Solutions, LLC, joined Annette Richmond, Personal Brand Strategist, Personal Brand You, to discuss networking and job search strategies and techniques for 2023. Topics included: ✅ Strategies to build your network on LinkedIn and in person ✅ Imposter syndrome, everyone has it sometimes ✅ Strategies to connect to your target employers And more 📌 NEW Podcast: Content Marketing School. Thank you for listening, I hope you found this episode insightful and relevant. If you're a coach, consultant, or entrepreneur, or just want to dive more deeply into content marketing. I hope you'll join me on my new podcast, Content Marketing School. Available on your favorite podcast platform. (Previously recorded, Live Show) Follow Black Dog Marketing Strategies on social media YouTube: https://www.youtube.com/@blackdogmarketingstrategies LinkedIn: https://www.linkedin.com/in/annetterichmond/ TikTok: https://www.tiktok.com/@annetteadvises Instagram: https://www.instagram.com/annetteadvises/ Visit our website https://blackdogmarketingstrategies.com/