The HubHeroes Podcast

SimpleEvents sponsor this episode. Get your discount here: https://sidekickstrategies.com/simple In this episode, we're joined by David Gable, the head of sales at Kixie. (For those who don't know, Kixie offers automated calling and texting solutions for sales teams that using leading CRMs — including HubSpot!) David joined us for an exciting topic that's also pretty controversial, depending on who you ask. What roles should SMS and text messaging play in your inbound strategies to attract, engage, and delight your customers? Or is SMS an invasive relic of the past that should be set aside by brands, because it does more harm than good to the relationships we want to establish? The answers to these questions are not as black-and-white as you may think. So, strap in folks! In this passionate, hot take-filled episode, we are going deep down the SMS rabbit hole to help take your inbound strategies to new heights. What We Talked About And so much more ... Additional Resources What is the HubSpot Flywheel really? (HubHeroes podcast)Back to the HubSpot Flywheel: Unpacking inbound physics (HubHeroes podcast)Buying has changed, sales hasn't — now what? (HubHeroes podcast)Email marketing and HubSpot 101 (HubHeroes podcast)What is customer delight and who is responsible? (HubHeroes podcast) SimpleEvents sponsor this episode. Get your discount here: https://sidekickstrategies.com/simple