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Social Media Marketing Podcast

Business

Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/

Location:

United States

Description:

Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/

Language:

English


Episodes

Behind the Scenes: How Social Media Examiner Does Marketing

3/14/2024
Do you want to launch a membership product? Wondering how Social Media Examiner evolved its marketing over time? To go behind the scenes to explore how we market one of our products—the Social Media Marketing Society, I interview Ali Kelly. Guest: Ali Kelly | Show Notes: socialmediaexaminer.com/606 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Duration:00:41:43

Email Marketing Tactics That Work

3/7/2024
Wondering if your email marketing needs an upgrade? Curious what works in 2024? To explore the latest email marketing best practices based on 6 billion emails sent annually, I interview Jay Schwedelson. Guest: Jay Schwedelson | Show Notes: socialmediaexaminer.com/605 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Duration:00:46:23

Lead Generation Funnel Strategy: From Idea to Execution

2/29/2024
Want to boost your lead conversions instantly? Wondering what makes a lead gen offer irresistible? To explore how to build lead generation funnels that convert, I interview Alisha Conlin-Hurd. Guest: Alisha Conlin-Hurd | Show Notes: socialmediaexaminer.com/604 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Duration:00:45:59

Instagram Lead Generation Strategy

2/22/2024
Want more leads from Instagram? Wondering which Instagram content types to use at each stage of the buyer journey? To explore Instagram lead generation strategy, I interview Michelle Gifford. Guest: Michelle Gifford | Show Notes: socialmediaexaminer.com/603 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Duration:00:43:08

Behavioral Economics: How Understanding the Brain Can Build Your Business

2/15/2024
Do you want to increase your conversions? Wondering how to leverage behavioral science to improve your results? To explore how understanding the brain can help your business, I interview Melina Palmer. Guest: Melina Palmer | Show Notes: socialmediaexaminer.com/602 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Duration:00:45:51

Organic Social Marketing Strategy

2/8/2024
Not getting the results you want from your organic social efforts? Looking for a social media marketing framework that converts casual followers into brand evangelists? To explore an organic social marketing strategy and discover actionable tips tailored for achieving standout organic performance, I interview Jenny Li Fowler. Guest: Jenny Li Fowler | Show Notes: socialmediaexaminer.com/601 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Duration:00:41:15

Social Posting Strategy: Building Community and Connection

2/1/2024
Want to elevate your social media marketing? Looking for a strategy that forges connections and builds genuine community? To explore social posting strategy, I interview Katie Brinkley. Guest: Katie Brinkley | Show Notes: socialmediaexaminer.com/600 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Duration:00:42:04

How to Create YouTube Video Podcasts That Perform

1/25/2024
Want to put your podcast on YouTube? Wondering how to adapt your show for video viewers? To explore creating video podcasts on YouTube, I interview Jay Clouse. Guest: Jay Clouse | Show Notes: socialmediaexaminer.com/599 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Duration:00:43:04

Social Content Strategy: How to Build a Loyal and Profitable Audience

1/18/2024
Want to improve your marketing content? Looking for a proven, data-driven content strategy model that’s simple to apply? To explore a social content strategy, I interview Allie Mason. Guest: Allie Mason | Show Notes: socialmediaexaminer.com/598 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Duration:00:44:54

How to Get the Most Out of LinkedIn

1/11/2024
Want to develop more LinkedIn connections that lead to sales? Looking for a strategy to guide your outreach and networking? To explore a creative way to get more out of your LinkedIn activities, I interview Louise Brogan. Guest: Louise Brogan | Show Notes: socialmediaexaminer.com/597 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Duration:00:45:01

How to Prepare for a Changing Meta Ads Landscape

1/4/2024
Wondering how to adjust your Facebook and Instagram campaigns for the changes coming from Meta? Looking for advice to adjust your audience targeting, placements, and creative? To explore how to prepare for the changing world of Meta ads, I interview Jon Loomer. Guest: Jon Loomer | Show Notes: socialmediaexaminer.com/596 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Duration:00:45:13

2023 Was Hard…

12/29/2023
In this special episode, Michael Stelzner openly shares numerous professional and personal challenges he faced in 2023, including significant financial struggles in his business. Despite difficult setbacks and changes, Stelzner maintains a growth mindset focused on learning, letting go of what is not working, and refocusing on what brings value. With resilience and commitment to his staff, he continues moving forward with creativity and purpose. You can message Michael at: facebook.com/stelzner/ linkedin.com/in/stelzner/ twitter.com/mike_stelzner See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Duration:00:28:19

Four Constraints That Fuel Deeper Creative Output

12/28/2023
Is overwhelm stopping you from making progress on a new idea? Are you looking for a way to unleash your creativity and move quickly toward your goals? To explore how constraints can unlock creativity, I interview Andrew Davis. Guest: Andrew Davis | Show Notes: socialmediaexaminer.com/595 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Duration:00:48:12

Three Behavioral Science Tips for Better Marketing Results

12/21/2023
Want to improve your marketing results? Wondering how to tap into proven human behaviors to influence people? To explore behavior science tips that lead to better marketing results, I interview Nancy Harhut. Guest: Nancy Harhut | Show Notes: socialmediaexaminer.com/594 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Duration:00:48:20

How to Clearly Convey Your Marketing Value to Your Boss or Clients

12/14/2023
Are you able to establish the value of your marketing activities? Looking for a way to deliver data anyone can understand? To explore how to clearly convey your marketing value using analytics, I interview JJ Reynolds. Guest: JJ Reynolds | Show Notes: socialmediaexaminer.com/593 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Duration:00:43:30

Adopting AI Inside Your Business: Getting Your Team Ready for Change

12/7/2023
Are you thinking of integrating AI into your business? Wondering if you should cut headcount or increase expected output of your staff? To explore how to adopt AI inside your business, I interview Ron Callis. Guest: Ron Callis | Show Notes: socialmediaexaminer.com/592 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Duration:00:48:31

Content Marketing Strategy in the Age of AI

11/30/2023
Do you need to revamp your content marketing strategy? Wondering how AI will alter content marketing? To explore content marketing strategy in the age of AI, I interview Robert Rose. Guest: Robert Rose | Show Notes: socialmediaexaminer.com/591 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Duration:00:45:24

Positioning Business Leaders for Success Using LinkedIn

11/23/2023
Want to leverage the reputation of your company’s leadership on LinkedIn? Wondering what types of content your owner or CEO can write about? To explore how to position leaders to take advantage of LinkedIn, I interview Richard Bliss. Guest: Richard Bliss | Show Notes: socialmediaexaminer.com/590 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Duration:00:44:56

Social Content Repurposing: An Easy System for Creating Great Content

11/16/2023
Want to use your content on multiple social platforms? Looking for a system to batch the creation, prep, and scheduling of your marketing content? To explore a strategy for social content repurposing, I interview Amber Figlow. Guest: Amber Figlow | Show Notes: socialmediaexaminer.com/598 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Duration:00:46:07

Showing Up Authentically on TikTok: Being Imperfectly You

11/9/2023
Are you struggling to create TikTok content? Looking for a plan that allows you to experiment with different ideas? To explore a process that provides flexibility and allows you to show up authentically on TikTok, I interview Tyla Brimblecombe. Guest: Tyla Brimblecombe | Show Notes: socialmediaexaminer.com/588 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Duration:00:44:20